We would like to invite you to take a jouney through time. Into an era when toasters, steam irons, electric shavers and sellotape had not yet been invited. There were no antibiotics , no quartz watches, no autobahns and no biros. That year was 1924, and Germany still had not a single traffic light (that came later, in 1926 in Berlin). It was the year of the first flight around the world even though it was in 57 stages! And it was the year Gebrauchsgrafik was founded, the year today's novum World of Graphic Design was born.
Eightyfive years are for novum much more than a long period of ups and downs, they are eightyfive years of outstanding design services and life stories. A look into the novum archive reveals a broad swathe of contemporary and design history, a collection of well researched articles on people who have had a common goal to design their invironment, to give it form, to shape the zeitgeist, and thus perhaps to make their mark on history.
Click on the images for more information. Enjoy a journey through 85 years of inspiration!